What is Cyder.
Cyder is an end-to-end loyalty platform that allows credit unions to seamlessly issue, redeem, and integrate white-labelled rewards into everyday banking.
Cyder is Local.
Cyder enables local merchants to join the CU loyalty program and issue rewards to members for shopping at their stores.
Cyder is Impactful.
Members can redeem the rewards they have collected to support local causes and charities, within the community.
Cyder is Simple.
The dashboard is based on an easy-to-use, click-and-deploy platform, so both merchants and CUs can seamlessly launch new campaigns.
How it Works:
Cyder makes loyalty programs easy for Credit Unions.
1. Connect to Banking Events
Cyder’s platform allows credit unions to connect to existing data streams and create events for issuing points.
2. Onboard Local Merchants
Cyder sends an email campaign to the CU’s existing small business customers and allows them to sign up as merchants.
3. Launch New Offers
Credit unions can create new offers and within seconds start issuing rewards to existing members.
The Best Part:
Loyalty Programs Work.
84%
of consumers say they’re more likely to stick with a brand that offers a loyalty program.
4.3x
higher annual spend among customers who redeem personalized rewards from a loyalty program.
25%
more incremental growth per year from loyalty member compared to non members.
Learn more about the Benefits of Loyalty Programs:
Learn more about how loyalty programs can change your CU today by reading our latest article.
The Platform Includes:
An End-to-End Loyalty Experience.
See Loyalty Insights.
Get an overview of all loyalty offers, behaviors, and rewards in a single dashboard view.
Create Loyalty Offers
Instantly develop new offers for members and merchants to issue and redeem points.
Onboard Local Merchants
Simply onboard local merchants to offer points to your members through their credit cards.
Manage Loyalty Members
Manage the points, balances, and redemptions of member points in one place.
Connect to all channels
Seamlessly integrate the rewards program with credit cards, apps, and desktop channels.